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Run the numbers your reporting won't.

Two calculators that cut through vanity metrics. See whether your ad spend is actually profitable — and whether you can afford to scale it.

ROAS & POAS

ROAS Calculator

Revenue over spend tells you scale. Add your margin and you get POAS — the number that tells you whether scaling actually makes you money.

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ROAS—
See your real POAS in a free audit
CAC & LTV:CAC

CAC Calculator

What you pay to acquire one customer — and whether their lifetime value justifies it. Healthy businesses run an LTV:CAC of 3:1 or better.

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CAC (cost per customer)—
Cut your CAC — start with an audit
Original data

POAS Benchmark Report 2026–2040

Median POAS, ROAS and CAC change by channel and industry — aggregated from 47 active accounts and $1.2M+ in monthly managed ad spend. The number most agencies won't publish.

Read the benchmark report

A calculator shows the gap. An audit closes it.

These numbers tell you something is off. A free 48-hour audit tells you exactly what — and what to do about it.

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